EY EMEIA Financial Services Marketing Executive (EMEIA FSO) in Netherlands

EMEIA Financial Services Marketing Executive (EMEIA FSO)

Core Business Services

Requisition # NET001QR

Post Date Nov 13, 2018

The opportunity

An opportunity has arisen for a marketing executive, based in the Amsterdam office to support the EMEIA Financial Services brand, marketing, and communications team. The role will primarily work with the marketing manager(s) to deploy the marketing strategy for a core set of EMEIA programmes for both the tax and assurance service lines; as well as supporting the execution of other ad hoc activity and local UK campaigns.

The role would suit someone keen to build their marketing experience in a professional services environment and become part of an established and successful marketing team, recognised for pushing boundaries in professional services marketing. This is a busy role and someone from a professional services or corporate marketing background (if from the latter you'll have appreciation for the partnership/stakeholder model within professional services firms) would be ideal.

Your key responsibilities

  • To support the manager(s) in developing and delivering marketing and communications strategies for thought leadership deployment and event programme creation across the EMEIA region, focusing on the key tax growth drivers

  • To prepare e-alerts using an e-campaign tool (GEMA), including proofreading, creative writing for internal and external communications as well as some related digital work

  • Prepare target lists on CRM for marketing activity, updating and maintaining list cleanse on a regular basis

  • Work with the business and manager(s) to quantify and track marketing activity ROI and spend against plan on a regular basis

  • Manage and support the business with end-to-end support for events from planning to execution, including list builds, invitation process and logistics

  • Content development – liaising with agencies/suppliers, taking effective briefs, keeping up to date on new developments and thinking (e.g. social media)

  • Programme management – tracking, measurement and reporting on programmes (CRM); assisting with content and distribution across our 19 local markets in Europe

  • Coordination of thought leadership initiatives and liaison with global colleagues on global sector programmes

  • Internal stakeholder management to ensure buy-in on key programmes and maintaining professional and positive relationships with senior members of the sector team as well as marketing colleagues

  • Managing ad-hoc marketing requests (video production/design e-invites/web updates

Other key responsibilities include:

  • Capturing the ROI on all campaign activity

  • Data management

  • Liaising and managing the expectations of key stakeholders

  • Ensuring that CRM tools are used consistently and championed

  • Support for getting content on or out through EY’s e-platforms

  • Contribute to the development and implementation of a relationship strategy designed to support the growth of priority account relationships

Skills and attributes for success

  • A minimum of 2-3 years marketing experience Excellent interpersonal, communication, written English and oral skills

  • Ability to manage stakeholders remotely via phone and email

  • Excellent project management skills and experience of working with CRM systems

  • Event management experience

  • Energetic, personable, team player with a flexible, “can do” attitude

  • Very high degree of accuracy and attention to detail

  • Ability to remain calm under pressure and juggle numerous commitments at any one time

  • Confident, creative thinking

  • Good peer networking capability

  • Proficient in Word, Excel, Powerpoint and database management

What working at EY offers

We offer a competitive remuneration package where you’ll be rewarded for your individual and team performance. Our comprehensive Total Rewards package includes support for flexible working and career development, and with FlexEY you can select benefits that suit your needs, covering holidays, health and well-being, insurance, savings and a wide range of discounts, offers and promotions. Plus, we offer:

  • Support, coaching and feedback from some of the most engaging colleagues around

  • Opportunities to develop new skills and progress your career

  • The freedom and flexibility to handle your role in a way that’s right for you

EY is committed to being an inclusive employer and we are happy to consider flexible working arrangements. We strive to achieve the right balance for our people, enabling us to deliver excellent client service whilst allowing you to build your career without sacrificing your personal priorities. While our client-facing professionals can be required to travel regularly, and at times be based at client sites, our flexible working arrangements can help you to achieve a lifestyle balance.

About EY

As a global leader in assurance, tax, transaction and advisory services, we’re using the finance products, expertise and systems we’ve developed to build a better working world. That starts with a culture that believes in giving you the training, opportunities and creative freedom to make things better. Whenever you join, however long you stay, the exceptional EY experience lasts a lifetime. And with a commitment to hiring and developing the most passionate people, we’ll make our ambition to be the best employer by 2020 a reality.

If you can confidently demonstrate that you meet the criteria above, please contact us as soon as possible.

If you can confidently demonstrate that you meet the criteria above, please contact us as soon as possible.


For more information regarding this vacancy and the application procedure, please contact Anneke Tuma, Recruitment Coordinator FSO Netherlands, +31 88 4074047 / anneke.tuma@nl.ey.com .

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